by Andre Abdella | Oct 12, 2020 | Uncategorized
So, you have your Google Analytics account all set up and ready to go… Now what? Start setting up goal tracking! Goal tracking can be used in many ways to measure the performance of your website. Two of the most essential goal trackers every HVAC business should set...
by Andre Abdella | Oct 5, 2020 | Uncategorized
Every HVAC business should be implementing Google Analytics on their website. Why? Well, for one thing, it’s totally FREE. But more than that, Google Analytics will track how well your website is at bringing your HVAC business more new customers. It can provide...
by Andre Abdella | Sep 24, 2020 | Uncategorized
Imagine you’re searching for the love of your life. Would you rather be placed in a room with 500 married women or a room with 10 single ladies? You’ll have much better luck choosing the second room even though there are fewer women. << Click Here for 45...
by Andre Abdella | Sep 24, 2020 | Uncategorized
Imagine being a baseball player and thinking you have a great batting average. But…no one is keeping track. You think you’re batting three-hundred (.300), but in reality, you’re missing 75% of pitches. Simply put, the batting average is the conversion rate of the...
by Andre Abdella | Aug 24, 2020 | Uncategorized
Think about football. Fundamentally, it’s the same sport it’s always been, but so much has changed over the last 50 years. For example, a football helmet was just a thin leather cap in the early day, while nowadays, helmets are made out of hard plastic. The game is...